The ‘Laser World of Photonics’ is considered by many to be the leading international trade fair for optical technologies and this year’s event, which took place in the Messe München Centre in Germany, was no exception. It attracted 30,000 visitors, 10% up on last year, and provided Barcelona-based lasertech manufacturer Radiantis with the perfect platform on which to showcase its newly developed OPOs, covering the continuous wave, picosecond and femtosecond ranges.
What client say
Effective integrated campaigns use direct mail, email, and brochure/sell sheets (among other tactics) to drive prospects to a microsite where they can view product specifications or informational videos. Give users the tools to download PDFs, order online, contact your company for more information, or find a nearby retailer where they can purchase your products. Both traditional and online PR can be used in the same fashion. By publicizing the launch of the product where your target audience spends time online, you can drive valuable traffic and interested users to the microsite. Furthermore, PR can notify industry publications of your product, where you might garner a review. The star of the show perhaps being the Blaze, a highly sophisticated, completely automated, combined OPO laser system, consisting of a Ti:sapphire laser and an OPO in a single compact device.
“The Blaze was designed to provide a complete solution for end-users and is unique in the sense that it provides them with both the Ti:sapphire laser and the OPO in a single unit. At the moment no other manufacturer is offering this; customers have to buy the laser and the OPO separately, …
… It has certainly helped us reinforce our commitment to research and development and our objective of bringing new technologies to market, ….
… All in all it was our most successful show to date and underlines our determination to remain at the forefront of OPO and frequency conversion technology.”
said Radiantis CEO Sara Otero.
Radiantis also took the opportunity to exhibit its recently expanded instrumentation range, specifically targeted at the OEM, larger volume industrial markets, and did so via both its own stand and that of Optoprim, its instrumentation distributor in Germany.
The future it seems, is bright for Radiantis.